As seen on ITV

Dear Friends

It’s National Eczema Week when we all try to help each other to find ways to soothe our individual skin issues.

As a child, I suffered from atopic eczema, with skin so sensitive I was unable to be in the sun for more than a few minutes, even when wearing Spf50.


Today, both my girls have sensitive skin, whilst my youngest, Bella, suffered from atopic eczema when she was younger.

so, what is eczema?

We asked UCH London Consultant Dermatologist Dr Jennifer Crawley to talk to us about eczema:



More information on the impact of eczema is available on the NHS website

Childs Farm and eczema

When I created the Childs Farm range of toiletries, it was a very happy consequence that all of our initial six products were proven through an independent clinical safety trial to be suitable for sensitive and even eczema prone skin.

These, and every product since, also go through independent user trials on newborns, and babies suffering from medically diagnosed eczema, to ensure that they are suitable for all ages, and all skin sensitivity on the most delicate of skin.

  • 96% of parents of children aged 3-18 months with medically diagnosed eczema who participated in our most recent independent user trial of 100 would recommend our range to other parents of children with medically diagnosed eczema. 

For more information on our safety and user trials, visit our information page.

We hope this gives you comfort that the products are mild, kind and safe for the youngest, most delicate, sensitive and even eczema prone skin.


our cult following 

Since we launched in UK retailers just 4 years ago, our brand has grown incredibly quickly through word of mouth:  consumers who want to share their experience of the products. Cory is one of those who shared before and after pictures of her son Jack on Facebook earlier this year:



Cory and Jack are just two of hundreds of Childs Farm users who have shared their experiences and even before and after photos on social media to spread the word; because they want others to know what the products have done for them.

Do read what users have to say on our social media sites, and remember: all skin is different so not all products work for everyone. However, Childs Farm products seem to be making more people happy in their skin.


So, this National Eczema Week, we are offering a whopping 25% of all of our range online so you can see if it works for you. Simply add the code "miraclecream" at the shop check out. 

25% discount code: miraclecream

And, should the products cause you any irritation, we will happily refund your purchase in full. 

Available in Boots, Tesco, Sainsbury’s, Asda, Waitrose, Superdrug, Morrisons, Ocado & many other retailers. Visit our where to buy page to find your nearest stockist.


Being happy in your skin really matters to us at Childs Farm, so make the change this National Eczema Week  – and be happy in YOUR skin!

Joanna Jensen Signature


CEO & Founder

Childs Farm Ltd


This discount code is valid until midnight on 21 September 2018. Voucher redemption is one code per household.

PATCH TESTING: At Childs Farm we always recommend a patch test be carried out at least 24 hours prior to the first use of a new product. The best places to test are inside the upper arm and behind the ear – as shown in our video. Never patch test on skin that’s already irritated. Take a look at our video on the best way to patch test!

As seen on ITV

Childs Farm

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